Public relations a practical guide to the basics
Henslowe, Philip 1934-
Public relations a practical guide to the basics Philip Henslowe - 2nd ed - viii, 152 pages illustrations 24 سم
Includes bibliographical references and index
Communication and the roles of public relations -- External public relations sources -- Ethics and the law -- Working with suppliers -- Working with publishers -- Working with printers -- Working with photographers -- Working with designers -- Making videos -- Exhibitions and other events -- Promotions and functions -- Visits -- Sponsorship and educational activities -- Business writing -- Crisis management -- Working with the media -- External media support -- Planning and programming -- Assessment and evaluation -- Conclusion
0749440724 187.00 eg. p
Public relations--Handbooks, manuals, etc
Public relations--Great Britain--Handbooks, manuals, etc
659.2
Public relations a practical guide to the basics Philip Henslowe - 2nd ed - viii, 152 pages illustrations 24 سم
Includes bibliographical references and index
Communication and the roles of public relations -- External public relations sources -- Ethics and the law -- Working with suppliers -- Working with publishers -- Working with printers -- Working with photographers -- Working with designers -- Making videos -- Exhibitions and other events -- Promotions and functions -- Visits -- Sponsorship and educational activities -- Business writing -- Crisis management -- Working with the media -- External media support -- Planning and programming -- Assessment and evaluation -- Conclusion
0749440724 187.00 eg. p
Public relations--Handbooks, manuals, etc
Public relations--Great Britain--Handbooks, manuals, etc
659.2