The marketing manual (Record no. 24587)

MARC details
000 -LEADER
fixed length control field 00972cam a22002894i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260115002437.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 981208s1998 enk b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0750636521
040 ## - CATALOGING SOURCE
Original cataloging agency MPL
Transcribing agency MPL
Description conventions rda
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title ara
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number B.M
Edition information 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Baker, Michael John
245 14 - TITLE STATEMENT
Title The marketing manual
Statement of responsibility, etc. Michael J. Baker
264 #0 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Oxford
-- Boston
Name of producer, publisher, distributor, manufacturer Butterworth Heinemann
Date of production, publication, distribution, manufacture, or copyright notice 1998
300 ## - PHYSICAL DESCRIPTION
Extent viii, 279 pages
Dimensions 25 سم
336 ## - CONTENT TYPE
Content type term نص
337 ## - MEDIA TYPE
Media type term بدون وسيط
338 ## - CARRIER TYPE
Carrier type term كتاب
490 1# - SERIES STATEMENT
Series statement Chartered Institute of Marketing/Butterworth-Heinemann marketing series
500 ## - GENERAL NOTE
General note American Corner
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
596 ## -
-- 1
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title CIM professional
856 #1 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/toc/els033/98228280.html">http://www.loc.gov/catdir/toc/els033/98228280.html</a>
856 #2 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/description/els033/98228280.html">http://www.loc.gov/catdir/description/els033/98228280.html</a>
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date due Date last seen Copy number Price effective from Koha item type
        26 - Adult Applied Sciences - علوم تطبيقية كبار مكتبة مصر الرئيسية - Misr Main Library مكتبة مصر الرئيسية - Misr Main Library Adult - كبار 10/24/2022   658.8 B.M, 1 800030058 11/01/2015 01/15/2026 1 01/15/2026 Books