Market intelligence (رقم التسجيلة. 79445)
[ عرض عادي ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01646cam a22003014i 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260115032536.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 040210s2004 enk g b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749442018 |
| Terms of availability | 209.00 eg. p |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MPL |
| Transcribing agency | MPL |
| Description conventions | rda |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | ara |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.83 |
| Edition information | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Callingham, Martin |
| 245 10 - TITLE STATEMENT | |
| Title | Market intelligence |
| Remainder of title | how and why organizations use market research |
| Statement of responsibility, etc. | Martin Callingham |
| 246 00 - VARYING FORM OF TITLE | |
| Title proper/short title | How and why organizations use market research |
| 264 #0 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | London |
| -- | Sterling, Va |
| Name of producer, publisher, distributor, manufacturer | Kogan Page |
| Date of production, publication, distribution, manufacture, or copyright notice | د.ت |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 223 pages |
| Dimensions | 24 سم |
| 336 ## - CONTENT TYPE | |
| Content type term | نص |
| 337 ## - MEDIA TYPE | |
| Media type term | بدون وسيط |
| 338 ## - CARRIER TYPE | |
| Carrier type term | كتاب |
| 490 0# - SERIES STATEMENT | |
| Series statement | Market research in practice series |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Types of organization -- Knowledge is the most important asset of a company -- Decision making in an organization -- The market research function within an organization -- Buyer-supplier relationships -- The nature and scope of quantitative data -- Qualitative information and its relationship to quantitative information -- Designing the research -- Managing the research process from within the company -- Managing the results -- Knowing the future -- Conclusion -- Appendix: The Market Research Society code of conduct |
| 596 ## - | |
| -- | 1 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| 856 #1 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Table of contents |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/toc/ecip0414/2004002672.html">http://www.loc.gov/catdir/toc/ecip0414/2004002672.html</a> |
| 856 #2 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Contributor biographical information |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0912/2004002672-b.html">http://www.loc.gov/catdir/enhancements/fy0912/2004002672-b.html</a> |
| 856 #2 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Publisher description |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0715/2004002672-d.html">http://www.loc.gov/catdir/enhancements/fy0715/2004002672-d.html</a> |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date due | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 26 - Adult Applied Sciences - علوم تطبيقية كبار | مكتبة مصر الرئيسية - Misr Main Library | مكتبة مصر الرئيسية - Misr Main Library | Adult - كبار | 10/24/2022 | 209.00 | 658.83 C. M, 1 | 800057816 | 09/12/2024 | 01/15/2026 | 1 | 209.00 | 01/15/2026 | Books |