TY  - BOOK
AU  - Frank,Robert H
TI  - Micro Economics and behavior
SN  - 9780071194617
U1  - 338.5 21
PY  - 2003///
CY  - New york
PB  - McgrawHill
KW  - Costs
KW  - Economics
KW  - Government
KW  - Microeconomics
KW  - Production
N1  - Content : Thinking like an economist -- Supply and demand -- Rational consumer choice -- Individual and market demand -- Applications of rational choice and demand therories -- The economics of information and choice under uncertainty -- Explaining tastes, the importance of alturism and other nonegoistic behavior -- Cognitive limitations and consumer behavior -- Production -- Costs -- Perfect competition -- monopoly -- Imperfect competion, Agame-theoretic approach -- Labor -- Capital -- General equilibrium and market efficiency -- Externalities, property rights, and the coase theorem -- Government
ER  -