TY  - BOOK
AU  - Betz، Frederick
TI  - Excutive Strategy: Strategic Management and Information Technology
SN  - 047138402x
U1  - 658.4012 21
PY  - 2001///
CY  - New York
PB  - John Wiley
KW  - Industrial Management
KW  - Data Processing
KW  - Management Information Systems
KW  - Strategy planning
N2  - this book cover you will be able to better and more efficiently guide the processes of Strategic planning ,Implementing Strategic plans , Formulating Strategic business models Developing Comprehensive planning Scnarios Formulating innovation Strategy formulating competitive Strategy
ER  -