000			01049cam a22003254i 4500
005			20260115072749.0
008			090628s2007 xxka g 000 0 eng d
020			_a0749450185 (pbk.) _c178.00 eg. p
020			_a9780749450182 (pbk.) _c178.00 eg. p
040			_aMPL _cMPL _erda
041	0		_aara
082	0	0	_a658.827 _222
100	1		_aWreden, Nick
240	1	0	_aProfitBrand
245	1	0	_aProfit brand _bhow to increase the profitability, accountability & sustainability of brands _cNick Wreden
250			_a1st . ed
264		0	_aLondon _aPhiladelphia _bKogan Page _c2007
300			_a240 pages _billustrations _c23 سم
336			_aنص
337			_aبدون وسيط
338			_aكتاب
500			_aEdition published in 2005 under title: ProfitBrand
504			_aIncludes bibliographical references (p.[227]-228) and index
596			_a1
650	0	0	_aBrand name products _xManagement
650	0	0	_aBranding (Marketing)
650	0	0	_aCustomer relations
650	0	0	_aMarketing
650	0	0	_aRelationship marketing
999			_c150535 _d150535