000 00680cam a22002534 4500
005 20260115100835.0
008 150419s2006 xxu ag 000 0 eng d
020 _a9780324322712
_c75.00 Eg. P
040 _aMPL
_cMPL
_erda
041 0 _aara
082 0 4 _a659.1
_221
100 1 _aParente, Donald E
245 1 0 _aAdvertising Campaign Strategy
_bA guide to marketing communication plans
_cDonald E. Parente
250 _a4 th ed
264 0 _aCanada
_bThomson
_c2006
300 _a402 pages
_c27 سم
336 _aنص
337 _aبدون وسيط
338 _aكتاب
596 _a1
598 _aAPPLIED_SC, NEW
650 1 4 _aAdvertising
650 1 4 _aMarketing
999 _c196878
_d196878