000 02246cam a22002894 4500
005 20260115103646.0
008 150527s2011 xxu g 000 0 eng d
020 _a9780470902592
_c448.00 Eg. P
040 _aMPL
_cMPL
_erda
041 0 _aara
082 0 4 _a004.678
_221
100 1 _aGrappone, Jennifer
245 1 0 _aSearch engine optimization
_ban hour a day
_cJennifer Grappone, Gradiva Couzin
250 _a3rd ed
264 0 _aHoboken, N.J
_bWiley
_aChichester
_bJohn Wiley [distributor]
_c2011
300 _axxiii, 408 pages
_billustrations
_c24 سم
336 _aنص
337 _aبدون وسيط
338 _aكتاب
520 _a"The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it's the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web."--
_cProvided by publisher
596 _a1 14
598 _aGENR_KNOWL, NEW
650 0 1 _aComputer network resources
_vHandbooks, manuals, etc
650 0 1 _aInternet searching
_vHandbooks, manuals, etc
650 0 1 _aWeb search engines
_vHandbooks, manuals, etc
700 1 _aCouzin, Gradiva
999 _c204963
_d204963