000 00899cam a22002894i 4500
005 20260114231938.0
008 860613s1987 maua g b 001 0 eng
020 _a0669130877 (alk. paper)
040 _aMPL
_cMPL
_erda
041 0 _aara
043 _an-us---
050 0 0 _aHC110.C6
_bM36 1987
082 0 0 _a658.8/348
_219
100 1 _aMcNeal, James U
245 1 0 _aChildren as consumers
_binsights and implications
_cJames U. McNeal
264 0 _aLexington, Mass
_bLexington Books
_cد.ت
300 _axvi, 211 pages
_billustrations
_c24 سم
336 _aنص
337 _aبدون وسيط
338 _aكتاب
500 _aIncludes index
504 _aBibliography: p. [191]-205
596 _a1
650 0 _aChild consumers
_zUnited States
650 0 _aTelevision advertising and children
_zUnited States
991 _bc-GenColl
_hHC110.C6
_iM36 1987
_p00009532171
_tCopy 1
_wBOOKS
999 _c5268
_d5268