000 00883cam a22002774i 4500
005 20260115033650.0
008 830216s1984 njua g b 000 0 eng
020 _a0138067864
040 _aMPL
_cMPL
_erda
041 0 _aara
050 0 0 _aHF5415.122
_b.L68 1984
082 0 0 _a658.8
_219
100 1 _aLovelock, Christopher H
245 1 0 _aServices marketing
_btext, cases & readings
_cChristopher H. Lovelock
264 0 _aEnglewood Cliffs, N.J
_bPrentice-Hall
_cد.ت
300 _axiv, 492 pages
_billustrations
_c25 سم
336 _aنص
337 _aبدون وسيط
338 _aكتاب
490 1 _aThe Prentice-Hall series in marketing
504 _aIncludes bibliographical references
596 _a1
650 0 _aProfessions
_xMarketing
650 0 _aService industries
_xMarketing
991 _bc-GenColl
_hHF5415.122
_i.L68 1984
_p00001170119
_tCopy 1
_wBOOKS
999 _c83037
_d83037