000 00721cam a22002654i 4500
005 20260115041315.0
008 130827s2009 xxu ag 000 0 eng d
020 _a97800712639391
040 _aMPL
_cMPL
_erda
041 0 _aara
082 0 4 _a658.8
_221
100 1 _aZeithaml, Valarie A
245 1 0 _aServices Marketing
_bIntergrating Customer Focus ACrross the Firm
_cValarie A. Zeithaml
250 _aed. 5
264 0 _aNewYork
_bMcGraw-Hill
_c2009
300 _a708 pages
_billustrations
_c25 سم
336 _aنص
337 _aبدون وسيط
338 _aكتاب
500 _a"includes Index."
596 _a4
650 1 4 _aMarketing
700 1 _aBitner, Mary Jo
700 1 _aGremler, Dwayne D
999 _c94342
_d94342