Business-to-business marketing (رقم التسجيلة. 97694)

تفاصيل مارك
000 -LEADER
fixed length control field 01165cam a22003374i 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260115042358.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100322s2011 enka g b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781849201551 (hbk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781849201568 (pbk.)
040 ## - CATALOGING SOURCE
Original cataloging agency MPL
Transcribing agency MPL
Description conventions rda
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title ara
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.804
Edition information 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Brennan, Ross
Dates associated with a name 1957-
245 10 - TITLE STATEMENT
Title Business-to-business marketing
Statement of responsibility, etc. Ross Brennan, Louise Canning and Raymond McDowell
250 ## - EDITION STATEMENT
Edition statement 2nd ed
264 #0 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture London
-- Los Angeles
Name of producer, publisher, distributor, manufacturer SAGE
Date of production, publication, distribution, manufacture, or copyright notice 2011
300 ## - PHYSICAL DESCRIPTION
Extent xxi, 386 pages
Other physical details illustrations
Dimensions 25 سم
336 ## - CONTENT TYPE
Content type term نص
337 ## - MEDIA TYPE
Media type term بدون وسيط
338 ## - CARRIER TYPE
Carrier type term كتاب
490 0# - SERIES STATEMENT
Series statement Advanced marketing series
500 ## - GENERAL NOTE
General note Previous ed.: 2007
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
520 ## - SUMMARY, ETC.
Summary, etc. This volume examines views that argue business to business marketing is simply a variant of consumer marketing or is only concerned with inter-organizational relationship management
596 ## -
-- 2
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial marketing
Form subdivision Case studies
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Canning, Louise
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name McDowell, Raymond
المقتنيات
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date due Date last seen Copy number Cost, replacement price Price effective from Koha item type
        26 - Adult Applied Sciences - علوم تطبيقية كبار الزيتون - Alzaitoun الزيتون - Alzaitoun Adult - كبار 10/24/2022 585.00   Management Training, 658.804 B. B, 1 0100011545 03/10/2025 01/15/2026 1 585.00 01/15/2026 Books