Adland a global history of advertising Mark Tungate
Material type:
TextLanguage: Arabic Producer: London Kogan Page 2007Description: 278 pages.[16] p. of plates 24 سمContent type: - نص
- بدون وسيط
- كتاب
- 0749448377
- 659.109 T A 21
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Books | الأسماعيلية - Ismailia Adult - كبار | 26 - Adult Applied Sciences - علوم تطبيقية كبار | 659.109 T. A, 1 (Browse shelf(Opens below)) | 1 | Available | 0980009262 | ||||||||||||
| Books | مكتبة مصر الرئيسية - Misr Main Library Adult - كبار | 26 - Adult Applied Sciences - علوم تطبيقية كبار | 659.109 T. A, 1 (Browse shelf(Opens below)) | 1 | Available | 800046905 |
Formerly CIP Uk
Includes bibliographical references (p. [269]-271) and index
Pioneers of persuasion -- From propaganda to soap -- Madison Avenue aristocracy -- Creative revolutionaries -- The Chicago way -- The Brit pack -- Eighties extravagance -- The French connection -- European icons -- Media spins off -- Consolidation incorporated -- Japanese giants -- The alternatives -- Dotcom boom and bust -- Latin spirit -- International outposts -- Shooting stars -- Controversy in Cannes -- New frontiers -- The agency of the future
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